17 Years of Service

Awarded Medal for Gallantry. Presented by the Governor General in 2008, Sir Michael Jefferies.

I love challenges. To work hard and become the best at whatever I put my mind to. Perhaps that’s part of what made joining the SAS a dream of mine since the age of 14.

I remember going to the local Army Cadet training, and having to stand up, state my name, and tell the group why we wanted to join the Cadets. I stood tall and said:

‘I’m Dave Farrell, and I want to join the SAS’.

The bloke basically laughed at me. But I don’t blame him. How could he have known the grit and determination of this kid standing before him? Little did he know, my commitment to be the best of the best would see me achieve that goal 10 years later.

In the 17 years I was a member of the Australian Army – including 14 years in the SAS – I was taught a wide variety of practical skills from world leading professionals. I learned how to plan, lead and execute any task, how to achieve and maintain peak physical fitness, how to accurately assess and defuse danger in any environment, how to protect and defend myself and others, and much more.

Moving on from the SAS

Having achieved an incredible amount in the Army, during 2017 l decided to move on from defence to civilian life. I chose to pursue a profession helping people gain confidence, increase personal productivity and build high performing teams.

As with every goal I’ve ever pursued, I dug my teeth right into it, and am so proud of what I’ve achieved so far… and what’s in store for the future. My business has taken off and I’ve worked with so many amazing clients who are now more prepared, and living with the confidence that brings.

So what does all this mean for YOU?

It means that I’m now in a position to pass on my elite-level skills and knowledge to you. To instill in you the same leadership knowledge and tools that have kept me safe through one of the most dangerous careers in the world.

These days, I love my civilian life. I love coaching and interacting with people, and seeing the change in them as they become confident and empowered with my training.

And I’m damn good at what l do.

I’d love to help you gain the confidence you deserve.

Get in touch and let’s work out a plan to get you from where you are now, to where you want to be.


Training and Recognition

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